A2P SMSC – Application-To-Person Short Message Service Center
TThe increase in Application originated short message traffic has become a real challenge for Mobile Operators having conventional SMSCs. The Conventional SMSCs were deployed to handle non-burst, person-to-person and premium application-to-person traffic. The delivery of premium content message played a vital role in the operator’s business model for generating additional revenues. Use of conventional SMSCs to deliver promotional application-to-person messages can hamper normal P2P traffic.
To offload this burst of high traffic from conventional SMSCs, there is a need for deploying A2P SMSC. The Mobile Operators can use A2P SMSC to push promotional bulk short messages to mobile subscribers.
TeleDNA A2P SMSC is a carrier grade platform that interfaces with the mobile network elements: STPs, SSTPs, GMSCs on SS7 / SIGTRAN (SUA/M3UA) interfaces. The platform can scale from 1 sms/sec to 25000 sms/sec.