TeleDNA Managed VAS Technology Platform will enable the Mobile Operators to outsource all A2P and P2A traffic via TeleDNA and provide better revenue growth owing to TeleDNA’s focused effort. The Managed VAS Technology Platform is sure to produce increased revenue percentage on A2P and P2A Data VAS Technology linear to the subscriber growth since it does not involve any Capital Investment to procure components like Gateways, Portals, CRM and MIS Tools or SDP. Above and over this the Managed VAS Technology Platform also reduces the Operational Cost of the Mobile Operator since it does not levy any Operation and Maintenance Cost for additional components. It does not require additional resources to maintain Multiple Aggregators, CPs and Enterprises. All billing reconciliation can be routed through the Single Agency for all P2A and A2P Data VAS. TeleDNA shall enable all the above against a small amount of Revenue Share that can be cut from the wallet share of the Content Providers.

Managed VAS Service – With TeleDNA SDP

In a Mobile Operator Network Scenario where a TeleDNA SDP is already present, TeleDNA can take the complete management of SDP platform along with the Applications/Enterprises/CP’s that is connected to the TeleDNA SDP

Advantages to Mobile Operator

TeleDNA offloads the day    to day activities and maintenance of SDP Platform and Application providers / CPs from the operator and brings in the following advantages:

Managed VAS Service – Without TeleDNA SDP

TeleDNA Introduces the Service Delivery Platform (SDP) into this kind of networks to have full control on ASPs/CPs and to increase the revenues by closing any leakages.

TeleDNA SDP brings in the following tremendous advantages:

• Introduces a new horizontal layer between the Service Providers and the Service enablers
  
• Hides Network complexity by providing an Integrated network view
  
• Provided better control on network resources through  restricted/controlled access
  
• Enhanced Service Creation Environment through Integrated Content / Application / Partners / Subscribers Management
  
• Standardized Workflow and BPA for faster Service time to market
  
• Centralized MIS and Reports for reconciliation and revenue sharing

Advantages to Mobile Operator

TeleDNA brings in excellent process optimization that directly increases the ARPU for the operator with following advantages:

• Eliminates the hassle of creating services in individual VAS elements and provides single integrated interface on SDP for creating and launching services
  
• Quick turnaround time for launching services
• Eliminates the Hassle of CPs/ASPs connecting to each and every individual VAS elements and there by avoids lot of Integration issue
• Single point of contact to handle service request from all ASPs/CPs
• Ready to reconcile revenue share reports for each CP/ASP
• Collection of revenues from CPs/ASPs by TeleDNA on monthly basis
• Traffic reports and pattern analysis of VAS traffic to Operator is provided by TeleDNA to take appropriate decision in introducing new services and to enhance the capacity of the existing systems
• Excellent 24x7 support from well qualified TeleDNA engineers for managing the platform

In a Mobile Operator Network if a third party SDP is already available, then operator can outsource the management of existing SDP and the CPs/ASPs connected to the SDP to TeleDNA. By undertaking the management of existing SDP, TeleDNA can clearly show the increase in APRU to the operator on month to month basis. This is achieved by introducing new services, contests etc by virtue of vast experience in this field for TeleDNA

Advantages to Mobile Operator

TeleDNA offloads the day    to day activities and maintenance of SDP Platform and Application providers / CPs from the operator and brings in the following advantages:

• Saves human resources for maintaining the SDP Platform
• The creation of services and new applications is handled by the TeleDNA experts for quick turnaround time for launching services
• The Integration with new network elements (Like new SMSC/MMSC etc) along with the maintenance of existing connectivity is handled by TeleDNA
• Single point of contact to handle service request from all ASPs/CPs
• Ready to reconcile revenue share reports for each CP/ASP
• Collection of revenues from CPs/ASPs by TeleDNA on monthly basis
• Traffic reports and pattern analysis of VAS traffic to Operator is provided by TeleDNA to take appropriate decision in introducing new services and to enhance the capacity of the existing systems
• Excellent 24x7 support from well qualified TeleDNA engineers for managing the platform