SMS is a widely used value added service in Mobile Network. (SMS as a value added service has seen the highest usage). Mobile users are using SMS for fast communication and expect instantaneous delivery of the message to the destination. Any delay or failure to deliver the SMS message leads to a discontent subscriber and may eventually churn of the subscriber.

To cater for ever increasing SMS traffic, Network Operators have to deploy multiple SMSCs. These SMSCs require unique “Service Center Address”. Mobile subscribers use the SMSC as per the “Service Center Address” configured on their mobile. Deploying new SMSC in Mobile Telecom Network for a new subscriber base or for existing subscriber base has an impact as the “Service center address” is burned on SIM.

To efficiently use multiple SMSCs deployed in the network, Operators are using SMSRouter. The SMSRouter give the flexibility to the Operator to configure only single “Service Center Address” for their subscriber. SMSRouter distributes the MO-SMS short message across multiple SMSCs based on defined Routing Hierarchy. Advance routing techniques (such as Loadbalancing Round-robin / SMSC Capacity, To Address, From Address, Default) help to effectively route the MO-SMS messages across multiple SMSCs improving the efficiency and provide a fail-safe mechanism for handling SMS messages.

TeleDNA SMSRouter is a carrier grade platform providing 99.999 % high availability of the system. SMSRouter architecture is modular and can be scaled from 1 sms/sec to 10000 sms/sec.

For more information send us an e-mail to sales@teledna.com